This post may contain affiliate links. Please refer to my disclosure.
Knowing the difference between okay blogging courses and the best blogging courses will save you a whole lot of time and money.
I know that there are those that don’t recommend forking out money to take courses about blogging, but I’m not one of them.
In any other kind of business, you invest. Blogging shouldn’t be any different. You need to invest in it if you want it to grow.
Secondly, I honestly feel as though when you put money down you’re more motivated to follow through…especially if you don’t have a lot to begin with.
But how do you avoid wasting that precious money?
Well, you find out which courses are worth taking and which ones to steer clear of.
I’m sharing the best courses that I’ve personally taken and seen results with. I’ve taken plenty of others, but these are the ones that stand out and have made an actual difference to my blogging income.
The Best Blogging Courses to Take
Over the span of this year, I’ve taken several courses. My blog was making enough money to more than justify investing back into it.
These are the ones that have actually made a difference to the amount of money that my blogs bring in on a monthly basis.
#1 Stupid Simple SEO
SEO is something that most beginner bloggers have no idea about. I know that I didn’t.
However, it is something that has the potential to bring you in a great amount of passive income. Plus, it is always a good idea to diversify your income and traffic sources.
You’ll find plenty of valuable SEO information on sites such as Backlinko. However, having a course that puts it all in one place and just explains things so thoroughly is well worth the price.
Mike’s course will give you a keyword research strategy that I’ve yet to find spoken of elsewhere and it works…really well.
My traffic from Google is only going up on both of my blogs, even more so since I started implementing the strategies found in this course.
You can read more about what it contains and the cost of it right HERE.
#2 Pinteresting Strategies
If there was only one Pinterest course that you could take…I recommend that you take this one.
Carly’s course is incredible. In fact, you’ll see that I’ve actually listed 3 of her courses in this post.
The reason for that is because they are such great quality. She provides value without making you feel as though you have to sell your soul.
She’s honest and walks you through every step. Plus, she’s constantly updating things and testing things for herself.
Pinteresting Strategies is great for both beginner and experienced bloggers. If you’re on a budget and cannot afford the monthly cost of a Tailwind subscription, then this course is perfect, because she focuses on manual pinning.
You’ll find out great strategies to use to increase your Pinterest traffic, but more importantly, you’ll get insight as to how it all works.
Read more about Pinteresting Strategies in this review I did of it earlier this year.
#3 Affiliate Marketing for Bloggers
Affiliate Marketing for Bloggers is another course by Carly Campbell and equally as valuable and amazing as her Pinterest course.
Carly makes a really decent amount from affiliate marketing and in this course, she shares with you what she does both on her blog and in her emails.
What sold the course to me was that her blog is in the parenting niche. There are many people that teach affiliate marketing from a “blogging about blogging” standpoint, but I wanted something that I could use in the parenting niche.
This course totally nails that.
It is definitely more advanced so you’ll need at least a basic understanding of how affiliate marketing works.
However, Carly shares simple tips that can really make all the difference to your affiliate income.
I’ve only put a few into practice and have raised my affiliate income since doing so.
You can read more about her course HERE.
#4 Traffic Transformation
This was the first course that I ever took.
It was actually recommended by Carly Campbell and I took it before I took any of hers.
At first, I was a little disappointed because there was a large section about how to use Google+ to drive traffic to your blog. That was totally irrelevant due to it shutting down.
However, Lena Gott has since updated the course with what is working now and so I can happily recommend it to anyone that is looking for ways to increase their traffic.
Lena gives so many clever, yet simple ways to increase your blog traffic without actually having to write and ton of content.
However, this course is definitely for those of us with at least 40 (or so) blog posts already published.
She shows you how to work with what you’ve got and how to repeat the successes that you’ve had in the past.
You can read about Traffic Transformation HERE.
#5 Engaging Your Audience
Engaging your audience is unlike any other course I’ve taken.
You see, it isn’t about getting more traffic, but about how to engage your audience and build a fanbase that will want to buy from you over and over again.
If your aim is to sell products or dive into affiliate marketing then this is a course worth taking.
It specifically focuses on Facebook groups, email lists, and Instagram.
What I love is that it doesn’t just go over why engaging your audience is important, it also gives you practical tips for doing just that.
Oh, and yes…this is another one of Carly’s courses. You can read about it HERE.
When Should You Invest in a Course?
Want to know something? I didn’t take a single paid course until I was into my 3rd year of blogging.
Up until that point, I found what I could from free resources and also learnt a lot from other bloggers that I talked with.
The truth is that I just didn’t have enough money to go splurging on a bunch of blogging courses.
So here’s my advice…you should buy blogging courses when #1 you can afford it, and #2 you feel as though you are at a dead end and need to push through to the next level.
Before you go buying allllll the things though…read the next two points that I’m going to talk about.
What Makes a Good Course?
Knowing what makes a good course can really help you to decide whether or not to invest in it.
So here’s what to look for:
- It has honest reviews – by non-affiliates.
- It is updated (it sucks to buy a course and then realize the information is totally irrelevant).
- It is honest – There’s nothing worse than buying a course with great expectations only to find that it contains barely any real value.
What to Do Before You Buy a Course
So before you go handing over your precious cash, do yourself a favor and do these things:
Be sure to read reviews. It’s okay to read affiliate reviews, but it is also great if you can find reviews from non-affiliates as well.
A great way to do this is to search in blogging Facebook groups. This is often how I’ve sifted through what is worth my money and what is not.
Also, check out the refund policy. Many courses have no refund policy, while others just have some stipulations.
Finally, be prepared to put into action what you learn from the course. While courses will give you great strategies and tips, they mean nothing if you don’t actually implement them.